SUSTAINING SUCCESS THROUGH TRIANGULAR APPROACH: A LESSON FROM LORD RAMA AND KING ASHOKA

In this growing competitive business world, no organization can sustain its corporate success without developing competitive advantage. Competitive advantage is something that depends on the unique, original & advanced competitive work policies and strategies framed by the top management of the organization by keeping the updated knowledge of social and market changes.Nowadays there are many corporate success sutras which company can directly and indirectly follow to keep the continuity of their successful business practices in growing world market.