Advertising activity of Zaporizhia Cossacks
Journal: PSYCHOLINGUISTICS (Vol.10, No. 2)Publication Date: 2012-02-01
Authors : Moroz V.Y.;
Page : 294-300
Keywords : social communication; the Cossacks; the new social stratum; axiological opposition; advertising communications;
Abstract
Advertising has considered of Cossacks and identified specific features of its operation, analyzed demonstrative elements of advertising. Attention is paid to the Cossacks as a phenomenal event in the history of Ukraine, its importance in the spiritual life of the people
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