Penerapan E-Bisnis sebagai Pembentuk Keunggulan Bersaing (Competitive Advantage) pada Perusahaan
Journal: Binus Business Review (Vol.2, No. 2)Publication Date: 2011-11-29
Authors : Cooky Tri Adhikara;
Page : 1065-1070
Keywords : : e-business; e-commerce; competitive advantage;
Abstract
The e-business has had a profound impact on business relationships at the corporate, business and operational levels. Success will be dependent upon management being open-minded so as to understand and derive real value from e-business. The benefits of e-business not only as speeding up and automating a firms internal processes but also from its ability to spread the benefits to other members of its supply chain. Organization can also add value to customers through its products and services in many ways e-business can helps. Further more, in a rapid change environment, by implementing e-business, organization can create its Competitive Advantage to win the competition
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