MODEL COMMUNICATION ENGGAGEMENT DALAM KOMUNIKASI POLITIK CALON LEGISLATIF DALAM PEMILU UMUM 2014

Partai Kebangkitan Bangsa (PKB) Blitar in the general elections in 2014 gained nine seats compare to seven seats at previous election. The success caused due to synergistic communication engagements between political parties supporters such as Nahdlatul Ulama, Muslimat, Ansor Youth Movement and others. Meanwhile, during the campaign period, political communication of PKB Blitar candicate focus on: image building of candicate, campaign process, and communication media.