TELECOMMUNICATIONS BUSINESS TRANSFORMATION: FRAMEWORK AND RECOMMENDATIONS
Journal: International Journal of Management (IJM) (Vol.7, No. 1)Publication Date: 2016-02-20
Authors : SETTAPONG MALISUWAN; DITHDANAI MILINDAVANIJ; NOPPADOL TIAMNARA;
Page : 50-60
Keywords : Telecommunications; Business; Transformation; Mobile; Framework; Strategy; Iaeme Publication; IAEME; Research; Management; Business; IJM;
Abstract
Fueled by the convergence of mobile broadband, the Internet and growing demand for real-time access to information, technology is disrupting all areas of businesses. Disruption is strong across all industries and transforming traditional products and services, including business models. With the rapid migration to Internet protocol-based services, it is driving pervasive disruption throughout the mobile industry ecosystem. The mobile industry is now poised to be the next major disruption. Therefore, telecommunications business success requires organizations to be more resilient, adaptive and creative in order to invent new business models and transform their internal processes. The successful business transformation will directly drive significant customer and service initiatives and make investment in ICT and related industries. More importantly, mobile operators are finding themselves in increasingly intense competition with the Internet-based service providers, the so-called over-the-top (OTT) players. Faced by increasingly unpredictable competition, the mobile network operator is confronted with a new threat of business disruption.
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Last modified: 2016-05-24 16:29:07