SOURCES OF FINANCING TOURISM: CHALLENGES AND SOLUTIONS

Theoretical and methodological grounds for the development of economic activity and financial support for tourist industry have been generalized and systematized, the practical and scientific-methodological guidelines on the development and effective functioning of tourist industry in Ukraine have been developed. The basic factors concerning the tourist development influences on economic development, providing jobs and fighting against poverty of population living in have been substantiated. The article presents the possible financial security of the tourism industry through the use of foreign experience. The state of the consumer market and its influence in shaping the economy of Ukraine. An improved financial situation of the tourism industry and reviewed the role of tourism in ensuring welfare. Shows options for funding. Analyzed and justified government funding. An alternative ways of financial support for the tourism industry. The conclusions on improving the financial condition of the tourism industry. The advantages of tourism impact on the socio-economic recovery of the population.