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"Productivity Paradox of Information Technologies" in a Globalizing World Economy

Journal: Visnyk of Dnipropetrovsk University. World Economy and International Economic Relations (Vol.20, No. 4)

Publication Date:

Authors : ;

Page : 10-17

Keywords : semiotic methods in economy; advertising; management of brends; informatization of economy; semantic technologies; paradox of efficiency of information technologies; systemsemiotic paradigm.;

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Abstract

The prospects of the decision of ?semiotics paradox? and ?paradox of efficiency ? are analyzed. Two major problems of global world economy informatization are determined.

Last modified: 2016-08-17 23:50:58