Significance of Catalyst Terminologies in Management Publications

The article report on the findings of study on the significance of catalyst related terms used in management publications. This study adopted the qualitative research methods using the content analysis of publications containing catalyst related term such as catalysts, catalytic leader and organisational catalyst. Catalyst related terms are being used to describe organisation related transformations. The most common reactants are Organisation, Process and Follower. The most commonly used catalysts are Process and Leader. This illustrate the importance of process improvement and leadership in driving organisation improvement. The findings indicate the significance of catalyst related terms in management publications to describe organisational transformation. Mohd Ridzuan Nordin | Haizal Hussin "Significance of Catalyst Terminologies in Management Publications" Published in International Journal of Trend in Scientific Research and Development (ijtsrd), ISSN: 2456-6470, Volume-3 | Issue-2 , February 2019, URL: https://www.ijtsrd.com/papers/ijtsrd21361.pdf