Analysis of Community CSR Activities of Tata Chemicals Limited
Journal: International Journal of Mechanical and Production Engineering Research and Development (IJMPERD ) (Vol.10, No. 3)Publication Date: 2020-06-30
Authors : Aarti Chopra;
Page : 4095-4104
Keywords : CSR Activities; TATA Chemicals Ltd;
Abstract
This research has been conducted to determine the measures taken by an Indian company to conduct its CSR activities. Tata Chemicals Limited is the company chosen for this research which provides community service in the regions of Gujarat, Uttar Pradesh and West Bengal. As identified, the social practices are different in these cities and thus, a certain strategy must have been followed to conduct each community service which has been obtained in this research. Interpretive research method has been used to analyse the data obtained from the employees related to company's CSR projects via primary survey. The result shows that the company has been extremely efficient in drafting CSR policies and to communicate those policies to the local public in the right context. It has helped the company to render excellent service to the society and enhancing its goodwill in the market.
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