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Marketing Mix
Journal: International Journal of Science and Research (IJSR) (Vol.9, No. 3)Publication Date: 2020-03-05
Authors : Earaboyina Karunakar Yadav;
Page : 795-796
Keywords : Product Marketing; mix service; consumers purchase selling;
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Find it from : Google Scholar
Abstract
Marketing mix is a combination of marketing tools that a company uses to satisfy their target customers and achieving organisational goals. It is broadly classified into four categories. • Product. • Price. • Place. • Promotion. • People. • Process. • Physical Evidence. • Productivity.
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Last modified: 2021-06-27 15:59:27