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Change Management is the Study of Investment Activities in Modern Engineering Enterprises

Journal: Quarterly Scientific Journal "Economic Herald of the Donbas" (Vol.65, No. 3)

Publication Date:

Authors : ;

Page : 246-252

Keywords : : investment strategy; technical re-equipment; “leader” strategy; “follower” strategy; coefficient of scientific level of production; coefficient of product renewal.;

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The article is devoted to the current topic of managing the investment activities of enterprises in a constantly changing market environment. The analysis of the economic conditions in which the domestic machine-building companies operate today is carried out, the influence of the main macroeconomic factors on their investment activity is determined. The main methodological approaches to the analysis of the effectiveness of the investment strategy of organizations have been investigated. Based on the calculation of the investment performance indicators of PrJSC "NKMZ" and PrJSC "KZVV", the main features of the behavior of companies using the strategy of the "leader" and the strategy of "follower" in the formation of the investment policy were determined.

Last modified: 2022-01-11 19:55:40