MEASURING FINANCIAL LITERACY AND UNDERSTANDING ITS IMPACT ON ENHANCING USAGE OF DIGITAL FINANCIAL SERVICES BY INDIAN CONSUMERS

Emerging digital economies are emphatically in need of digital financial literacy, especially, post Fintech revolution and ongoing COVID 19 pandemics. The aim of the study included, inter alia, measuring Financial Literacy and devising relevant metrics for assessment and evaluation of its impact on enhancing catalytically, usage of Digital Financial Services by the diverse Indian population. The multitudinous components of Financial Literacy and their impact are empirically analyzed using a multi-dimensional approach for facilitating the formulation of relevant strategies for the various population cohorts by policy makers and international institutions/ bodies, endeavouring the cause of more i digitally empowered and financially educated citizens and garnering towards UN #Envision2030 of holistic sustainable development through digital financial inclusion.