Behavior of consumers of different age groups when buying a women's swimwear: analysis of the results of the questionnaireJournal: Science Journal "NovaInfo" (Vol.133, No. 1)
Publication Date: 2022-09-15
Authors : Rovneyko Margarita Aleksandrovna;
Page : 19-19
Keywords : SWIMSUIT; BATHING SUIT; SOCIOLOGICAL SURVEY; QUESTIONING; PRODUCT; CONSUMER; RESPONDENT;
In the article the author on the basis of a survey conducted by him characterizes the characteristics of consumers of different age groups, which manifest themselves when they purchase the most relevant type of beachwear — women's swimwear.
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