ECHNOPRENEURSHIP: THE INFLUENCE OF PARTNERSHIP STRATEGY ON AGRICULTURAL START UP’S BUSINESS SUCCESS AND ITS IMPLICATIONS WITH THE COMMUNITY ECONOMIC RESILIENCE

This research aimed to examine the partnership strategy at each the Desa Apps's and Among Tani's start up in the field of agriculture, identified the driving and inhibiting factors of the Desa Apps's partnership strategy in Bantul regency, Special Region of Yogyakarta and the Among Tani's in Batu city, East Java, and the last was to analyze the effect of the partnership strategy of each start up business success, and its implications with the community economic resilience of the people who worked as local farmers. This research used a qualitative approach with a comparative study, which the data collection techniques used interviews and documentation. The results of the study proved that both of the Desa Apps and Among Tani had similarities and differences in their own 2 partnership strategies, offline and online. Likewise the driving and inhibiting factors to their partnership strategy. The lack of Desa Apps's business success on some indicators had a positive effect, although not significantly, while Among Tani's business success had a positive effect on the community economic resilience of the people who worked as local farmers