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Structure of the marketing program of innovative product of the engineering company

Journal: Economics Bulletin of The National Mining University (Vol.39, No. 39)

Publication Date:

Authors : ;

Page : 164-166

Keywords : marketing; marketing program; marketing mix; market analysis; machinery enterprise;

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Abstract

The article suggests the structure of the marketing program of innovative product of engineering company.

Last modified: 2015-05-01 08:29:46