FRANCHISING AND ITS ROLE IN ENTREPRENEURSHIP DEVELOPMENT
Journal: The Way of Science (Vol.1, No. 21)Publication Date: 2015-11-30
Authors : Perevalova A.A.; Stepanova L.M.;
Page : 101-103
Keywords : franchising; franchiser; business; entrepreneur;
Abstract
The article is aimed at considering the nature of franchising and its role in entrepreneurship development. Franchising is a new phenomenon for the Russian market and is still developing. There are good prospects for forming the Russian franchising. The analysis has detected a range of issues. The recommendations on creation of special federal law and development of state support programs are made.
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