Aspects of Construction Company Advertisement and Promotion
Journal: Business Education in the Knowledge Economy (Vol.1, No. 1)Publication Date: 2015-06-01
Authors : Bunayeva Alexandra;
Page : 9-11
Keywords : marketing; construction; advertisement; promotion;
Abstract
The article researches into the concept and kinds of construction advertising and into devising promotion of a construction company at the market. Each company, including a construction company, inevitably faces an issue of planning their commercial activities, specifically marketing. A good and solid plan allows companies to move ahead and preclude stagnation.
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