Crisis management in the case of archimed llc

Organizations are permanently effected by external and internal factors of environment, which, if being disregarded, could have a negative impact on companies. Business`s ability not only to smooth the effects of unfavorable factors, but also to act proactively, which means to prevent the development of crisis situations, enables enterprises to reduce risks of losses arising from external threats and weaknesses. Analysis of a company on the part of both financial and marketing fields affords us to cognize threats to the company as well as firm`s shortcomings, which can be a precursor of crisis situations.