MATRIX METHODS AS A TOOL OF EFFECTIVE FUNCTIONING OF ENTERPRISES

Journal: Synergy of Science (Vol.16, No. 1)

Publication Date: 2017-10-31

Authors : Shuraeva P.O. Korhov M.D.;

Page : 0-0

Keywords : matrix method; strategic planning; SWOT analysis; portfolio analysis.;

Source : Download Find it from : Google Scholar

Abstract

The use of matrix methods as a tool of strategic planning allows enterprises to strengthen their competitive advantages, which directly affects their stability. The article presents classification of matrices and a step-by-step instruction on the application of the method of matrix analysis.

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MATRIX METHODS AS A TOOL OF EFFECTIVE FUNCTIONING OF ENTERPRISES

Abstract

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