ResearchBib Share Your Research, Maximize Your Social Impacts
Sign for Notice Everyday Sign up >> Login

MEDICAL WELLNESS RESORTS – BRAND CODE OF GEORGIAN IN THE WORLD

Journal: Innovative Economics and Management (Vol.I, No. 1)

Publication Date:

Authors : ;

Page : 129-133

Keywords : Wellness; Wellness Industry; Wellness Industry newest niche; Medical Wellness Resort; Brand Code of Georgia; Wellness and Wellness Industry.;

Source : Downloadexternal Find it from : Google Scholarexternal

Abstract

The Paper studies and analyzes wellness tourism, as one of the directions of tourism. There is the newest niche in wellness industry – triggering wellness resorts with medical ideology. The paper discusses the development tendencies of medical wellness resorts in Georgia and its main economic preferences. The main finding of the research is that Georgia is unique place in the world according to the variety of medical recourses. This makes opportunity to create and successfully operate medical wellness resorts and form it as a brand code of Georgia in the world.

Last modified: 2018-02-20 16:11:34