What does the management of product uniqueness of innovation project provide?
Journal: Vestnik of Institute of Economic Research (Vol.8, No. 4)Publication Date: 2017-12-01
Authors : Kalyizhyy V.V.;
Page : 60-69
Keywords : innovation project; product; properties; uniqueness; management; system approach;
Abstract
It is proved that every innovative product has its own unique consumer property - uniqueness. This property inevitably changes over time. It is shown that uniqueness can and should be managed. A number of system models revealing the essence of managing the product uniqueness of an innovative project at all stages of the life cycle are discussed. It is noted that this type of management is new in the science of project management.
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Last modified: 2018-04-02 16:51:49