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TRADE ENTERPRISES REPUTATION MANAGEMENT BUSINESS PROCESS

Journal: Journal Association 1901 SEPIKE (Vol.1, No. 19)

Publication Date:

Authors : ;

Page : 98-103

Keywords : reputation management; trade enterprises; business process; reputation capital;

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Abstract

The authors of the article reveal the reputation essence and role in the trade development new stage related to the implementation of informational and communication technologies (ICTs). The trade enterprises reputation management business-process scheme is developed. The proposals for implementation the business process as organizational innovation are substantiated.

Last modified: 2018-04-23 19:55:00