Website Quality Evaluation of Visitor Satisfaction (Case Study: SBMPTN website)

This study aimed to evaluate the level of visitor satisfaction with the quality of usability, quality of information, and quality of interaction on the SBMPTN website. Data collection techniques used questionnaires distributed online, and data analysis used the Webqual 4.0 instrument with the Bivariate Correlations - Pearson method to process data. The results of the study showed that the quality of the use of the website, the quality of the information on the website, and the quality of website interaction effected very positively and significantly on visitor satisfaction.