DESIGN MEMEPLEXES EXCHANGE INTERVENE IN TRADITIONAL TO CONTEMPORARY PRODUCT DEVELOPMENT

This article attempts to consolidate evolutionary segments of object-based strategies driving tradition toward the contemporary via aspects of design meme exchange between Anatolian felt-makers and mediator/designer working in proximity. Although his-stories and genetic codes are differentiated, object-based reciprocity evolved through creative practices of “information sharing” in the workshop environment facilitates design meme transfer and thereafter-new design-memeplex. Also, analysing the contextual model, this found after ten-year research period become base on creating alternate teaching and learning environmental issues deals within a larger spectrum; Tradition to Contemporary cultural evolution reflected up on inter-mediatory action of the author/researcher and Anatolian Felt-maker Artisans. The outcomes of product orientated (theory related practice base) research; through memeplex exchange as a mediatory action of the rejuvenation practice for the product (felted artefacts) and create another specific example in the cultural continuum of the art and craft movement in Anatolian cultural geography (Gürişik, 2006). As a research method, theory related practice based design and product originated ; It is essential to explicate handmade production methods. The work with felt-makers in their ateliers consider experimentsand after evaluating the eliminated final results presented to Show a wider audince to take their opinions through out several exhibitions. These results from the exhibitions have led the work of both the designer and the artisans (masters) as a verification and validation test. In order to analyze the cultural characteristics and different approaches of the group of masters, historical literature scanning and archives of local museums were also evaluated. This article aims to share this cultural memeş-exchange process and set an useful applicable example for similar research in other fields.