PROBLEMS AND PROSPECTS OF THE IT INDUSTRY IN UKRAINE

This article describes the process of IT industry activity in Ukraine, explores the advantages and problems of IT industry, the strengths and weaknesses that need to be solved. Authors investigated the future development of the industry, the actions of its participants, depending on the market environment. Have been analyzed the activity of domestic and foreign rating organizations, and have been described the clear characterization of our country as players in the global IT market. The basic statistic data of the activity of participants activity on the Ukrainian IT market are selected, the main positive and negative factors of conducting activity in the field of information technologies are analyzed. The work demonstrates the key economic performance in the IT industry. According to these data determined the expediency of doing business in the field of information technology. The authors have presented the arguments about the importance of the development of this sector in Ukraine and its prospects to become one of the leading sectors of the economy, one of the main factors of economic growth, the creation of a strong middle class in the country, as well as attracting new investment. In reviewing the main negative factors of the industry, not only the problems themselves and the causes of their occurrence has considered, but also basic recommendations and tips are described to find possible ways to overcome it.