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Innovative strategies of bank
Journal: Marketing and Management of Innovations (Vol.3, No. 1)Publication Date: 2012-03-24
Authors : G.A Peresadko; K.O. Nikolaieva;
Page : 169-173
Keywords : innovation; innovative technology; strategy of banks; banking;
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Abstract
The article deals with the specifics of banking innovations, the global trends of innovative strategies in the banking sector was described, analyzed the necessary methodology for their implementation, proposed plan of innovative activities and its possible application in Ukraine.
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Last modified: 2013-04-18 07:13:59