UNDERSTANDING WORK MOTIVATION FOR EMPLOYEES WORKING IN INFORMATION TECHNOLOGY INDUSTRY FROM HERZBERG’S PERSPECTIVE

In the changing times, the source of employee motivation has become more and more dynamic. The HRs around the world are trying to tap the right causes for motivation to sustain employee engagement and enhance job satisfaction. This paper examines the various factors of job satisfaction and job dissatisfaction among IT sector employees using Herzberg's theory of motivation as underlying factors of motivation. This research is empirical in nature as it involves the administration of a questionnaire to the responses on the basis of their current job role in IT sector. The results indicated that the factors causing job satisfaction and job dissatisfaction differ in nature as explained by Herzberg. However, some factors like advancement, company policies and interpersonal relations showed mixed results towards their contribution to either job satisfaction or dissatisfaction.