USING SLANGS IN ADVERTISING TEXTS
Journal: International Journal of Management (IJM) (Vol.12, No. 2)Publication Date: 2021-02-28
Authors : Mamirova Dilnoza Shirinboyevna;
Page : 315-320
Keywords : socially limited; communicative; advertising text; oral speech; dictionary content; lexical - semantic.;
Abstract
In this article we will discuss the specifics of using slang in advertising copy, one of the most socially limited words. Advertising texts are written in the same way as oral speech. There is no limit to the number of language norm. Also socially limited words are actively used.
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Last modified: 2021-03-24 16:07:50