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Features of innovation activities in service industries
Journal: Marketing and Management of Innovations (Vol.2, No. 1)Publication Date: 2011-01-31
Authors : Yu.A. Wlasiuk;
Page : 98-102
Keywords : service industries; innovation; service rendering enterprises; innovation classification; innovation process; effectiveness;
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Abstract
The article covers description and analysis of the innovation activity in service rendering enterprises. The classification of innovation in service rendering enterprises was given. The innovation implementation process was described by the example of car service enterprises.
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Last modified: 2013-04-18 07:56:25