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Development of brandname style of food enterprise ? producer of sunflower-seed oil

Journal: Marketing and Management of Innovations (Vol.2, No. 4)

Publication Date:

Authors : ;

Page : 83-88

Keywords : brandname style; commodity brands; verbal commodity signs; logotypes; slogans;

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Abstract

The considered mechanism of the motivation of the development branded stiletto food enterprise - a producer of the sunflower butter a result of the marketing studies on example leader Ukrainian market of the butter.

Last modified: 2013-04-19 04:20:38