Greening of public consciousness and the formation of creative potential of students’ personalities

The article deals with the peculiarities of having done a science and culture ecological, and described the content of nature from the point of view of making a social consciousness ecological. The peculiarities of the development of ecological thinking of the person and its influence on the development of creative potential were described. The structure of creative potential of students was characterized. It was shown that creative potential is a fundamental characteristic of a person that enables him/her to do, to find new, to make decisions and act originally and not normally in different situations. This system consists of the following structural components: a motivational component that expresses the uniqueness of interests of the person, his/her orientation on creative activity; intellectual component, that is expressed in originality, flexibility, adaptability, speed and efficiency of thinking, quick associations, etc.; emotional component that plays a role of emotional setting on a creative process; willing component that characterizes the orientation of the person to achieve the ultimate goal of creative activity, demands of the person to achieve high results of own creativity. Three aspects of creative uniqueness of the person were shown. They are based on the scale of innovations, that is a result of his/her creative activity. Innovations in the field of person's life lead to self-identity of the person and stimulate the development of his/her uniqueness at the present time and in past. Innovations in social (communicative) aspect facilitate the development of originalness of a person and stimulate his/her individualness according to other people. Creative activity in a scale of culture, in turn, leads to uniqueness of a person in cultural and historical perspective – this makes a person phenomenal, when the subject is a phenomenon of culture, and as a result, his/her work is important in the broader social space. It was concluded that responsible attitude of the person to the environment is one of the conditions of the development of creative potential of the individual. In turn, responsible attitude to nature appears in the form of ideological value of factors of nature and systems, and the own place of the person in this nature.