GENERATIVE AI USE CASES FOR E-COMMERCE

GenAI (Generative AI) is overtaking the world of technology at a fast pace never seen before and continuous to disrupt the Technology and customer experience areas. One of the other advent of the Post COVID era have been the Omnichannel Commerce Experience and The COVID era presented challenges to the Retail giants to explore all their armors and bring the best user options and tie them together to create a unique experience of the technology boosted Digital Commerce and Fulfillment systems with a touch to the In Store Shopping satisfaction. The seamless experience of the Omnichannel Commerce can be enabled with powers of enormous data-based Models and intelligence driven by GenAI. Classic AI has been in use by the retailers till now and has shown significant growth and boost to a unified experience for the Retailers and their customers. It is worth to discuss the significance of the GenAI on different aspects and how it can shape the Omnichannel commerce and below are few uses cases.