Accentualization on the visual sensor in communication with the consumer: development of a content plan for the BYair brand profile «Vkontakte» social network

Journal: Science Journal "NovaInfo" (Vol.139, No. 1)

Publication Date: 2023-10-16

Authors : Rovneyko Margarita Aleksandrovna;

Page : 44-47

Keywords : BRAND PROMOTION; BRAND; VISUAL PERCEPTION; VISUAL CONTENT; CONTENT; SENSORY MARKETING; MARKETING; SOCIAL NETWORK; VKONTAKTE;

Source : Download Find it from : Google Scholar

Abstract

The article discusses the method of influencing the visual channel of the consumers sensory perception by posting the visual content of the BYair brand «Vkontakte» social network. Examples of visual content are presented by the author in the form of illustrations for the content in question.

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Accentualization on the visual sensor in communication with the consumer: development of a content plan for the BYair brand profile «Vkontakte» social network

Abstract

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