Special Features of Business Ecosystem Development in the Context of Digital Economy Transformation

At work, the results of research by foreign scholars in the field of business ecosystems and digital platforms have been summarized. The evolution of the construction of business structures/ecosystems has been systematized. Strategic models of digital society transformation have been analyzed, specifically: the model of an economy "driven by technology" and the model of an economy "driven by the market." The main drivers of business ecosystem development in the context of digital transformation have been considered. The forms of functioning of business ecosystems in centralized and adaptive ecosystem conditions have been analyzed, highlighting differences based on criteria such as structure, partners, goals, conditions of use, strategic focus, relationship management, and impact on the central company. Distinctions between digital ecosystems and traditional business alliances, particularly clusters, have been outlined. The most relevant risks associated with ecosystem functioning have been discussed, including tax risk, strategic risk, business risk, compliance risk, technological risk, cyber risk, and reputational risk. The significance of customer experience in the functioning of a business ecosystem has been substantiated.