FORMATION OF TOURISM CLUSTER AS A PROMISING DIRECTION OF SOCIAL AND ECONOMIC DEVELOPMENT OF RURAL AREAS

The article investigates the experience of tourism clusters’ development and the expediency of their formation as promising directions of social and economic development of rural areas in Mykolayiv region. Author states, that one of the most promising areas of Mykolayiv region in the field of recreation and tourism is Veselinovskyy district, which is famous for its sights, culture and heritage and is able to attract foreign tourists. In the paper, there is a suggestion, that one of the main problems for the creation of cluster is the lack of governmental funding, because the main fixed assets are voluntary contributions of members and funds received by tourists travel services.