STRATIFICATION: A KEY TOOL TO DRIVE BUSINESS FOCUS AND COMPLEXITY MANAGEMENT
Journal: International Journal of Management (IJM) (Vol.6, No. 7)Publication Date: 2015-07-30
Authors : PRADIP KUMAR KRISHNADEVARAJAN S. BALASUBRAMANIAN; N. KANNAN;
Page : 86-93
Keywords : Iaeme Publication; IAEME; Management; Business; IJM;
Abstract
Business owners and companies make numerous complex decisions each day, however, the objective nature of the process and their outcomes are questionable. This leads to lost growth and profit opportunity for these owners. This unstructured process to investment and profitable growth has diminished business clarity and focus. Stratification is a key tool that can aid businessesin making investment decisions systematically for optimal growth. A stratification framework is provided to help business owners understand: key processes they should focus on, critical financial metrics to track, entities in the process groups that should be stratified for effectiveness. This framework will apply to any industry and is vital for long term business survival.
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