Features of marketing activities on the market of tourist servicesJournal: Scientific review, Науковий огляд, Научное обозрение (Vol.26, No. 5)
Publication Date: 2016-07-02
Authors : Rudavka Daryna;
Page : 42-48
Keywords : strategy; strategic planning; marketing planning; marketing strategy; tourism sector; strategic marketing;
The necessity of strategic planning activity. The features of tourism companies and identified specific aspects of the development and implementation of strategic planning of tourism enterprises.
Other Latest Articles
Last modified: 2016-07-02 17:46:54