ORGANIZATIONAL MEASURES ON ENHANCING THE TOURISM ATTRACTIVENESS USING THE FUZZY LOGIC APPARATUSJournal: Academic Bulletin "Economics and Region" (Vol.5, No. 48)
Publication Date: 2014-11-26
Authors : Olexandr V. Sharko; Tetyana G. Volynets;
Page : 101-104
Keywords : tourism; attraction; uncertainty; modeling; regulation.;
Guidelines are suggested on the use of fuzzy logic to control tourism attraction in order to improve the functioning of tourist enterprises. Scientific substantiation of measures to improve the structure of the tourism product is performed by means of visualizing the correlation of prices, friendly service, number of trips and length of travels with the tourism attraction and correction of these parameters values.
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