Industry 4.0: the directions for attracting investment from the perspective of the interests of domestic producers

The modern world is changing rapidly, the convergence of globalization and localization processes, a combination of competition and cooperation, interaction and rivalry in the relations of economic agents are taking place. A new challenge for all countries of the world is becoming Industry 4.0, based on such important elements of the modern type of production as cyber-physical systems, big data, artificial intelligence, 3D printing, which can increase productivity, speed and flexibility of production, improve the quality of goods and, as a result, ensure industry competitiveness. For Ukraine, readiness for Industry 4.0 is an important aspect of its secure future. It is defined, that Ukraine has almost lost an industrial platform upon which an innovative economy can develop, and industrial regions have inherited its basic structural problems. The traditional production of Donbass also requires an innovative push, the current economic situation of which is defined as a disaster. It is proved that this catastrophe has social, economic, environmental and scientific-technical dimensions. The stages and system of measures for reloading the economy of Donbass and turning it from coal and metallurgical region into a region of a creative economy have been developed. It would be based on knowledge, new development models, new types of social relations, a new cultural paradigm. A vision of the strategic future of Donbass as a region of high technological culture, which should retain the role of the industrial center of Ukraine, is proposed. In doing so, the concept of the industry should be enriched with neo-industrial content based on the introduction of domestic and world achievements in science and technology. Special attention has been devoted to the problem of a high level of Ukraine's illicit economy, which hampers the realization of structural and technological transformations in industrial regions and in the Donbass, in particular. It was evaluated the level of smartization of the domestic industry. It is established that Ukraine remains considerably behind the processes of smart industrialization that ensued in developed Western and Eastern countries because investment in machinery and equipment is not accompanied by adequate investment in creating a software environment for the smart industry. It is suggested to legislate on the ideology of industrial development at the state and regional level by developing and adopting the Law of Ukraine «On the modernization of industrial regions» which will create a favorable regulatory conditions for business entities and authorities in the implementation of structural and technological modernization of the economy and its industrial sector.