Factors Affecting the Decision of the Selection of Korean Tourists for a Tourist Destination: A Study in Central Vietnam

Tourism has been one of the economy's rapidly developing sectors, contributing to particular domestic economic growth in recent years.This paper aims to examine the factors influencingthe destination choice decisions of Korean tourists in Central Vietnam. In Central Vietnam, the data were obtained from 203 Korean tourists (84 males and 119 females). They completed a 34-item questionnaire related to the factors affecting tourists' destination choice decisions. The findings of this research indicated that the destination choice decisions of Korean tourists were most affected by destination characteristics, leisure,and relaxation, and financial. The findings of this study also provided several useful references, especially for the Central region and other Vietnamese regions