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A STUDY OF CONSUMER BEHAVIOR AND FACTORS WHICH INFLUENCE MARKETING
Journal: International Journal of Advanced Research (Vol.13, No. 07)Publication Date: 2025-07-18
Authors : Neeraj Dr Shalu Khandelwal; Dr Sonika;
Page : 129-135
Keywords : consumer actions consumer marketing consumer habits consumer factors and purchase choices;
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Abstract
This research paper presents that marketers have the ability to identify the factors that influence consumers' purchasing choices, it is
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