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The digital marketing is a new development paradigm of educational clusters in the conditions of globalization

Journal: Herald of the Economic Sciences of Ukraine (Vol.30, No. 1)

Publication Date:

Authors : ;

Page : 29-31

Keywords : dual education; globalization; digital technologies; paradigm;

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The signification of the digital marketing is considered in the conditions of globalization. Determination of educational cluster is given. Advantages of educational cluster are certain. Dependence of competitive edges of educational services is shown on effective application of the digital marketing. Essence of dual education is exposed within the limits of educational clusters. The organizational chart of participants of educational cluster is offered.

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Last modified: 2016-10-18 18:05:41