PECULIARITIES OF HIGH - TECH INDUSTRIES ORGANIZATION IMAGE FORMATION ON THE EXAMPLE OF PJSC “UNITED AIRCRAFT CORPORATION” (PJSC “UAC”)
Journal: Science and world (Vol.2, No. 53)Publication Date: 2018-01-30
Authors : Mamayeva A.B. Zakharova S.Ye.;
Page : 77-79
Keywords : image of the organization; structural model of the organization's image; sociological survey; aviation industry.;
Abstract
The article considers the high-tech industry organization image in the thirteen component model.
The results of the empirical study are presented on the basis of the Moscow aviation institute students sociological survey results. The survey was conducted by the authors in order to reveal the features of the aircraft building industry organization image perception. The given researches can be considered at various profile organizations positive image formation.
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Last modified: 2018-08-27 21:59:13