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DETERMINANTS OF BEHAVIORAL INTENTION TO USE MOBILE WALLETS – A CONCEPTUAL MODEL

Journal: Journal of Management (Vol.5, No. 5)

Publication Date:

Authors : ; ;

Page : 52-62

Keywords : Behavioral Intention; Mobile Wallets; Perceived Ease of Use; Perceived Usefulness; Perceived Security; Technology Acceptance Model; Unified Theory on Acceptance and Use of Technology Model;

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Abstract

The widespread use of smartphones and various technological advancements are transforming the way we make payments. Smartphones are used as communication devices, entertainment tool, internet access tool, and now even as a payment tool. People have started making payment for purchase of goods and service through mobile wallet. Despite its number of advantages, the acceptance of mobile wallets as a payment method is not so impressive. Consumer looks for convenience, usefulness and benefits over the existing leather wallet in order to decide whether they would adopt or reject the mobile wallet as a payment method. The purpose of this paper is to develop a conceptual model that examines the consumer's behavioral intention to use mobile wallet services based on Technology Acceptance Model (TAM) and Unified Theory on Acceptance and Use of Technology (UTAUT) model.

Last modified: 2018-12-10 17:25:08