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Organization of consulting on marketing communications on the example of the furniture factory «Magnat»

Journal: Science Journal "NovaInfo" (Vol.106, No. 1)

Publication Date:

Authors : ;

Page : 43-46

Keywords : MARKETING COMMUNICATIONS; CONSULTING;

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Abstract

The article examines the essence, role and features of the organization of consulting on marketing communications, clarifies and expands the current conceptual framework for determining the definition of «marketing consulting», provides basic recommendations for improving the organization of consulting on marketing communications in the furniture factory «Magnat».

Last modified: 2020-01-03 01:31:27