SOCIO ECONOMIC CHARACTERISTICS AND THE DIMENSIONS OF GENDER ISSUES IN BPO INDUSTRY

When both husband and wife work in BPO, the husband's job usually takes priority in case of transfer or overseas assignments, which means that the wife must forego opportunities or else they have to live apart. To address the gender issues at work place of BPOs organizations, there is need to monitor and conduct continuous studies. The descriptive research design has been employed and the city of Chennai has been selected to conduct study on BPO companies. The 500 women employees have been selected randomly for data collection. In order to understand the socio economic characteristics of women employees in BPO sector, the percentage analysis, correlation and Chi-square tests are worked out. The educational qualification is increasing; there is a decline in work-life balance and leadership qualities. When job position is increasing, the institutional, leadership, career advancement, work-life balance and security are decreasing. When total work experience is increasing, there would be a decline in security. When working hours are increasing institutional, leadership, career advancement and work-life balance are declining.