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How do marketing triggers generate fear in a person's mind, causing them to execute a specific action?

Journal: Science Journal "NovaInfo" (Vol.131, No. 1)

Publication Date:

Authors : ;

Page : 40-41

Keywords : INACTION; MARKETING; MARKETING STRATEGY; TRIGGER MARKETING; PSYCHOLOGICAL STIMULANTS; PSYCHOLOGICAL CUES; TRIGGER; INTERNAL TRIGGER;

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Abstract

The article investigates how Triggers in marketing employ psychological techniques that affect a person's subconscious: they create associations in the mind, aid in the recall of pleasant or unpleasant memories, and they convert fear into an irrepressible need to do action right now.The article includes speech samples for a trigger of this type, as well as the method for its practical implementation and a visualization demonstration.

Last modified: 2022-04-22 04:59:40