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Development of territorial marketing complex for industrial cities of old industrial regions social and economic potential increase
Journal: Marketing and Management of Innovations (Vol.3, No. 4)Publication Date: 2012-12-12
Authors : V.I. Dubnitsky; N.V. Danilina; V.Yu. Lunina;
Page : 81-90
Keywords : territorial marketing; innovation and market potential of industrial city; social and economic potential; old industrial region; marketing concept;
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Abstract
Role of territorial marketing in the innovation development process and in the improving of important components of social and economic potential possibilities efficiency of industrial cities regional economic complex is discovered in this article.
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Last modified: 2013-04-18 07:18:39