Opportunities for the development of strategic industry partnerships
Journal: Marketing and Management of Innovations (Vol.3, No. 4)Publication Date: 2012-12-12
Authors : A.S. Teletov; N.V. Provozin;
Page : 247-254
Keywords : sustainable development; strategic partnership between enterprises; regional development; partnership relations marketing;
Abstract
The causes of unbalanced economic development of certain regions in Ukraine are considered. Conditions, which raise the necessity of developing enterprises through formation of sustainable economics on the basis of establishing strategic partnerships between enterprises, are characterized. Organizational measures for improving the functioning of enterprises in regional aspect, which take on purpose improvement of relations between business entities, state and public organizations, are suggested.
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