STRATEGY OF THE ARGUMENT AND WAYS OF ITS REALIZATION IN THE SCIENTIFIC DISCOURSE

The article is devoted to the consideration of argumentation as a form of speech persuasion in the scientific discourse. The aim of this paper is to describe the structure of reasoned statements and to identify the distinguishing characteristics of scientific texts. The author points to the necessity of knowledge on rhetoric and the ability to plan the strategies of argumentation. Nowadays, these strategies of speech persuasion are examined primarily on the examples of political debate, media texts and legal documents. Meanwhile, the validity and argumentation are no less important conditions for the presentation of scientific data and ideas. The author comes to the conclusion that the careful selection of the language tools and the corresponding structural formation of a persuasive text can lead to a change in scientific convictions.